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Gear for the land of the free.

OSS America
For Brands · Year One Pact

The Co-Op Year.

Half of every dollar you pay OSS America in Year 1 doesn't stay with us. It goes straight back into reaching the customers you've been missing — on the platforms Big Tech won't sell you on.

You've paid platforms to be hidden.

Every American outdoor brand
knows this math.

01

Amazon takes 15–30% of every order — then charges you again to be visible inside the platform.

02

Meta and Google reject your ads, throttle your reach, freeze your business pages without notice.

03

Stripe, PayPal, and processors deplatform you by category — not by behavior.

You've been writing checks to be silenced.

The Pact · Let's Fight Together

Let's Fight Together.

50/50

In Year 1, every dollar you pay OSS America splits cleanly. Documented, reported, never deviated from.

50%

To the Reach Pool

Pooled across every brand on the platform and spent exclusively on getting OSS America in front of new customers — on the channels Big Tech can't touch.

50%

To Operations

Tech, vetting, support, content, infrastructure. The team and systems that keep your storefront alive and your customer experience real.

Your $299 doesn't become Amazon's margin.
$149.50 of it becomes your reach.

Where the Reach Pool goes

The platforms that
actually take our money.

No Meta. No Google. No TikTok. They reject our ads, and that's the point. The Reach Pool only goes where it can actually work — and where it reaches your customer.

Patriot-Aligned Platforms

Rumble · X · Truth Social · Locals · GETTR · Gab. The platforms that won't pull our ads for showing legal American products.

2A + Outdoor Podcasts

Black Rifle Coffee podcast, Triggered, MeatEater-adjacent shows, sporting podcasts. Highest-ROI channel for this audience.

Print

Recoil, Guns & Ammo, Field & Stream, Outdoor Life, American Hunter. Old-school but the audience reads them — and reads them carefully.

Creator Partnerships

Named hunters, shooters, preppers, overlanders. Direct compensation for OSS America mentions to their list. Real ROI, real attribution.

Meta / Facebook
Google Ads
TikTok
The Transparency Promise

Every brand sees
every dollar.

On the first of every month, every brand on the platform gets the same report. Total Reach Pool. Line items by channel. Reach metrics. Orders routed to brands. Every number, every dollar, every receipt. No black boxes.

  • Monthly report to every brand, same data, same day.
  • Line-item breakdown by channel and creator.
  • Reach numbers — impressions, clicks, list growth.
  • Order flow attribution — orders routed to brands.
Year 2 and beyond

The Co-Op Year is the
opening wave.

The 50% pledge runs through your first full year on the platform. The Co-Op Year is a Wave-1 program — designed to put OSS America and its first cohort of brands on the map together.

Year 1 · Co-Op Year program

50% to the Reach Pool

Half of every Year-1 dollar feeds the pool — spent on Rumble, X, 2A podcasts, print, and creator partnerships. Documented in a monthly report shared with every brand. No black boxes.

Charter Brand · First wave only

The Charter Brand mark

Founding Brand badge on your storefront. Priority placement in category rotation and newsletter slots. Direct founder line for issues that need a human. Charter is limited to the first wave — when the wave closes, no new Charter spots are issued.

OSS America is a private company; Charter privileges are operating commitments to the first wave, not equity or governance rights. Future program structure may evolve as the platform grows.

Who qualifies

The same three pillars.

The Co-Op Year isn't open to anyone with a checkbook. Every charter brand clears the same gate as every other brand on OSS America.

01Headquartered Here
02Hiring Here
03Held to a Standard
Apply to be a Founding Co-Op brand

Let's go to war
together.

The Co-Op Year is limited to the first wave of Founding brands. If you clear the three pillars, we want to read your application — and give your brand a direct voice in where the Reach Pool gets spent.